From Jane McGonigal's Reality is Broken, my emphasis:


Where, in the real world, is that gamer sense of being fully alive, focused, and engaged in every moment? Where is the gamer feeling of power, heroic purpose, and community? Where are the bursts of exhilarating and creative game accomplishment? ...they experience them almost constantly when they’re playing their favorite games.

Those attributes of a gamer sure sound like the attributes that we as champions of great causes desire from each person vested in our mission, our goal, the future reality we're striving for.